What does âMake Exceptional Workâ even mean?Â
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Well, for me exceptional means outstanding, next level, work that refuses the status quo, work that quite literally takes your breath away. It lands in your body. Itâs awe-inducing.
And I know you have felt this too.
Who doesnât want to experience this with their own work?
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You know what I think is getting in the way of this?
An epidemic of artists and makers moving on too quickly from work that deserves and requires a lot more.
More intention
More focus
More voice
More rigour
More risk
This is the path I am on. This imperfect path of asking more from myself and my work.
Join me and your fellow artists this October to pause, to assess the work you know youâre meant to make, to laser focus on it, and to learn new ways to bring it to its highest potential.
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âI had 6 months to make new work. I started last year but somehow couldnât get it to work.
Full of doubt, I plugged away until I did the Make Exceptional Work Intro with you earlier this year. That short learning gave me the tools to review the work I had made, so I kept going.
Still uncertain about the new direction, I sent off the work. They loved it, thought it was stunning, and have used the images as their feature image for the exhibition. It is a wake-up call to have more belief in the work I do.
Thanks so much for all your clear and down-to-earth guidance. Whichever program I take part in, there is always a wealth of inspiration and new learning.â